Celebrating 20 Years of infernoCelebrating 20 Years of inferno

 

Agency News News March 8, 2017

inferno’s Final Score for AAF Memphis ADDY Awards: 13 Silver and 9 Gold

 

As armchair critics and movie buffs were still gearing up for the culmination of the 2017 awards season, the Memphis chapter of the American Advertising Federation held its own competition to recognize creative excellence.

Every year, AAF Memphis puts out a call for entries to local creative professionals to enter their most inventive, inspiring, and ingenious work of the year. For the 50th annual American Advertising Awards, more than 20 local agencies submitted entries for consideration by a national panel of judges — and inferno brought home a grand total of nine glass pyramids and 13 ribbons, both for our client work and in-house projects.

We’re incredibly thankful for our clients, who keep us inspired to do great work every day. While we measure ourselves by our client’s success, being recognized by our peers makes the job even more rewarding.

inferno’s winning work, including award levels, categories, and specific projects included:

Gold ADDYs:

  • Film, Video & Sound: Internet Commercial/Single ­– “Walk-in Care: Girlfriend” – for Campbell Clinic
  • Film, Video & Sound: Branded Content/Single­– “FedEx: A Musical Journey” – for FedEx
  • Cross-Platform: Consumer/Local ­– “Walk-in Care” – for Campbell Clinic
  • Elements of Advertising: Illustration/Single ­– “Gringo de Mayo: Frida Kahlo” – for inferno
  • Elements of Advertising: Illustration/Single ­– “Gringo de Mayo: Pancho Villa” – for inferno
  • Elements of Advertising: Illustration/Single ­– “Gringo de Mayo: Porfirio Diaz” – for inferno
  • Elements of Advertising: Illustration/Single ­– “Gringo de Mayo: Diego Rivera” – for inferno
  • Elements of Advertising: Illustration/Series ­– “Gringo de Mayo” – for inferno
  • Elements of Advertising: Cinematography – “FedEx: A Musical Journey” – for FedEx

Silver ADDYs:

  • Sales & Marketing: Direct Mail/3D Campaign – “A Sweet Opportunity, Eh?” – for FedEx
  • Print Advertising: Advertising Industry Self-Promotion – “Gringo de Mayo: Diego Rivera” – for inferno
  • Print Advertising: Advertising Industry Self-Promotion – “Gringo de Mayo: Series” – for inferno
  • Film, Video, & Sound: Television Advertising/Local/Single :30 – “Walk-in Care: Girlfriend” – for Campbell Clinic
  • Film, Video, & Sound: Television Advertising/Local/Single :30 – “Walk-in Care: Little Grizzly” – for Campbell Clinic
  • Film, Video, & Sound: Television Advertising/Local/Campaign – “Walk-in Care Campaign” – for Campbell Clinic
  • Film, Video, & Sound: Internet Commercial/Single– “Besties” – for Campbell Clinic
  • Film, Video, & Sound: Internet Commercial/Campaign– “Walk-in Care Campaign” – for Campbell Clinic
  • Elements of Advertising: Copywriting– “New Scent” – for inferno
  • Elements of Advertising: Copywriting– “It’s Still Cool to Pass Out” – for inferno
  • Elements of Advertising: Copywriting– “Father of All Showers: Series” – for inferno
  • Elements of Advertising: Video Editing– “FedEx: A Musical Journey” – for FedEx
  • Elements of Advertising: Video Editing– “Ginjan Brothers” – for FedEx