MEMPHIS, Tenn. — inferno, a full-service advertising, marketing, design and public relations firm, has promoted Joe McLaughlin to Account Executive and appointed Alexis Stavropoulos as Account Coordinator. McLaughlin and Stavropoulos will report to Colleen Radish, Account Manager, and Dan O’Brien, Agency Partner.
“Joe continues to provide excellent service to our clients,” said O’Brien. “He exemplifies our core values here at inferno, and we’re excited for the future opportunities his new role will provide. We are also pleased to have Alexis join the agency. Her solid background adds strength to an already robust account service team, enabling everyone to serve our growing list of clients more effectively.”
McLaughlin joined the agency in 2012 and most recently served as an Account Coordinator. In his new role, McLaughlin is responsible for the daily contact between inferno and client accounts, as well as interaction with agency departments. This includes coordination of creative, media, public relations, interactive and production issues on behalf of his clients.
As an Account Coordinator, Stavropoulos is responsible for assisting the Account Executives and Account Managers on various projects as needed. In addition, she will assist in the development of marketing communications plans and creative planning sessions, as well as obtaining research for any and all aspects of a client’s business as required in strategic planning. Prior to her role at inferno, Stavropoulos completed the Social Media Academy, an online course teaching how to better market a business through various social media platforms.
Stavropoulos earned her bachelors degree from Mississippi State University, where she majored in marketing. While enrolled, Stavropoulos participated in numerous organizations on and off campus, including serving as an active member of Phi Mu Sorority for four years.
inferno is a leading full-service agency, serving clients in a variety of industry sectors including healthcare, relocation, logistics, retail, banking, agriculture, nonprofit and entertainment. Headquartered in Memphis with satellite offices in Jonesboro, Ark. and Kalamazoo, Mich., inferno has become the strongest mid-size provider of business-to-business and consumer marketing solutions, offering experience in advertising, brand development, graphic design, interactive, public relations, social media and strategic planning.