Agency News News May 3, 2013

inferno Hosts Fuelanthropic Lunch and Learn Event


MEMPHIS, Tenn. — inferno, a full-service advertising, marketing, design and public relations firm, held an event to recognize staff participation in the agency’s Fuelanthropic program, which gives employees paid time off each year to support efforts in the community. Since the program’s inception, inferno has contributed more than 8,500 hours of service. The event featured Craig Locke of Hope House, inferno’s 2013 nonprofit beneficiary, and focused on staff members who are using their Fuelanthropic time to make a difference in and around Memphis.

“The Fuelanthropic program provides our employees with the chance to make a difference in our community through service year round,” said Tim Sellers, Agency Partner at inferno. “We truly believe our Fuelanthropic program sets us apart from other agencies and we are proud to have the resources that allow us to continue this program.”

The event opened with a presentation from Sellers, who outlined the Fuelanthropic program’s history and mission, and then introduced Craig Locke. Director of Development for Hope House, Locke explained the organization’s mission within the Memphis community, as well as spoke about the various programs and volunteer positions offered by the organization.

Afterward, inferno employees Liza Routh and Lindsey Woodard showcased how they individually devote their Fuelanthropic time to support the community through the American Advertising Federation of Memphis, Le Bonheur Children’s Hospital, Northeast Arkansas Humane Society and the St. Jude Children’s Research Hospital.

In addition, inferno inducted Linda Corti and David Zachry as 2013 Fuelanthropic members. With the help of all Fuelanthropic members, the agency has dedicated more than 100 hours of civic time to serving the community so far this year.

inferno is a leading full-service agency, serving clients in a variety of industry sectors including healthcare, relocation, logistics, retail, banking, agriculture, nonprofit and entertainment.  Headquartered in Memphis with satellite offices in Jonesboro, Ark. and Kalamazoo, Mich., inferno has become the strongest mid-size provider of business-to-business and consumer marketing solutions, offering experience in advertising, brand development, graphic design, interactive, public relations, social media and strategic planning.