Agency News News March 28, 2019

inferno expands digital services department


MEMPHIS, Tenn., March 28, 2019 – inferno, a full-service advertising, public relations, design and digital marketing firm, has appointed Roc Johnson as director of digital services.

Roc’s extensive background has been an excellent addition to our already robust digital team,” said Tim Sellers, agency partner. “We’re confident in his ability to lead this department, enabling us to continue providing our current and prospective clients with strategic and sound digital solutions and an exceptional level of service.”

As director of digital services, Johnson is responsible for managing the digital services department at inferno, while also supervising the design, programming, development and management of all interactive projects.

Johnson received his Bachelor of Arts in music business from the University of Memphis and went on to study multimedia at San Francisco State University. He began his web development and design career in 1995 as chief web designer and developer at Sossaman & Associates. Johnson later became managing partner at Johnson and Graber, LLC, while also freelancing for notable clients such as World Bank, National Geographic, the Smithsonian National Museum of Natural History, FedEx, Smith & Nephew, Hilton Worldwide,,, The Discovery Channel, Food Network and HGTV.

In addition to his freelance work, Johnson has extensive experience in the healthcare field. He served as director of web services for Methodist Le Bonheur Healthcare for several years, where he played an integral role in the hospital network’s digital evolution. During his tenure, Methodist became one of the first healthcare systems in the nation to partner with Google Indoor Maps and launch mobile first and responsive design websites. Most recently, Johnson served as manager of web engineering for Healthgrades in Raleigh, North Carolina.

“I have been following inferno for a while and see a tremendous amount of opportunity with the agency,” said Johnson. “I’m thrilled to be back in Memphis, leading a talented, multi-disciplinary team.”

About inferno

Founded in 1999, inferno provides brand development, advertising, public relations, design and digital marketing services to clients across a broad spectrum of industries. Headquartered in Memphis with satellite offices in Atlanta and Kalamazoo, Michigan, the award-winning firm produces results-driven work by passionately combining strategic thinking, creativity and culture to ensure the success of its clients. For more information, visit

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