Work October 9, 2017

inferno brings new look and feel to St. Mary’s magazine

St. Mary’s Episcopal School desired a positioning that emphasized its incredibly unique approach to developing the potential of women from early childhood development all the way through high school graduation. We did just that – and in the process, developed a new look and feel for a story that’s more than 170 years in the making.
We were asked to refresh their bi-annual magazine as part of the rebrand. The magazine serves multiple audiences, including current and prospective families, alumnae, faculty/staff, and friends of St. Mary’s. Our design approach for the magazine was guided by our redesign of the View Book and marketing materials, as well as focus groups with parents.
inferno has partnered with St. Mary’s Episcopal School to infuse their communications with energy, emotion, and a focus on the individual traits that set St. Mary’s students apart – all to match the superior academic experience the school delivers.
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