Agency News News February 13, 2013

inferno Adds Davis as Junior Copywriter


MEMPHIS, Tenn.  inferno, a full-service advertising, marketing, design, and public relations firm, today announced the appointment of Brandon Davis as Junior Copywriter. This addition increases the capacity of the agency’s award-winning creative team.

As Junior Copywriter, Davis is responsible for working with the account and creative teams to develop copy for client campaigns that adhere to client brand standards and strategic goals. Davis reports to Trish McLaughlin, Senior Copywriter, and John Hilgart, Copy Chief and Senior Strategist.

Prior to his appointment, Davis served as a freelance copywriter for a Memphis advertising firm, where he was part of a team that created campaign concepts for print, digital media, direct mail and radio. In addition, Davis was part of a team that was awarded at the local and district Addy Awards for copy on a poster design. He attended the University of Memphis, where he majored in English and graduated Cum Laude.

inferno is a leading full-service agency, serving clients in a variety of industry sectors including healthcare, relocation, logistics, retail, banking, agriculture, nonprofit and entertainment.  Headquartered in Memphis with satellite offices in Jonesboro, Ark. and Kalamazoo, Mich., inferno has become the strongest mid-size provider of business-to-business and consumer marketing solutions, offering experience in advertising, brand development, graphic design, interactive, public relations, social media and strategic planning.