Work January 30, 2020

Conveying Staffline Messaging with an Eye-Catching Billboard



Having successfully refreshed the brand positioning and identity for Staffline, our next challenge was to extend the reboot across every single touch point. Most recently, this included a billboard targeting employers in Memphis.

With any billboard you only have a few seconds to make your message stick. Bold primary colors help draw the eye and showcase the Staffline brand. Meanwhile, the contrast between the yellow and white text and blue background maximizes legibility.

The result is an eye-catching billboard that drivers can’t help but notice before turning their eyes back to the road.


Perfect your positioning. Grow your markets. Shorten your sales cycle. We’re ready to help you find the right solution to your toughest go-to-market challenges.

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