Showcasing Southern charm
RIVER INN OF HARBOR TOWN
In 2007, inferno was chosen to implement a visual identity for River Inn of Harbor Town, a small luxury boutique hotel located on the Mississippi River adjacent to downtown Memphis. Combining Southern charm with the intimate style of a small European hotel, the River Inn needed collateral and advertising that showcased the unique amenities offered to its guests. We started by refining the existing mark and designing identities for the two on-site restaurants. These were then applied to printed materials, stationery and a beautiful small scale brochure describing the charms of this unique property.