MEMPHIS, Tenn. — inferno, a full-service advertising, marketing, design and public relations firm, announced the addition of Tara Meier as Account Executive and Anna Yarbro as Account Coordinator. Meier reports to Colleen Radish, Account Manager, and Yarbro reports to Ryan Knoll, Account Executive.
“Providing unparalleled service to our clients is a cornerstone of our brand promise at inferno,” said Dan O’Brien, Agency Partner at inferno. “Both Tara and Anna bring experience, professionalism and a passion for service that will fit right in with our account team.”
In Meier’s role as Account Executive, she’s charged with the daily contact between inferno and client accounts, as well as interaction with agency departments. This includes coordination of creative, media, public relations, interactive and production issues on behalf of the client. Previously, Meier spent three years in Australia where she held two positions at marketing agencies. Upon her return to the U.S., she served as the Director of Marketing for the Butler County Visitors Bureau in West Chester, OH. Meier attended the University of Cincinnati where she earned her Bachelor of Arts in Communication, followed by a Master of Science in Business Administration – Marketing.
As Account Coordinator, Yarbro is responsible for assisting the Account Executives and Account Managers as needed. Specifically, Yarbro will assist in the development of marketing communications plans and creative planning sessions, as well as obtaining research for any and all aspects of a client’s business as required in strategic planning. After graduating from the University of Tennessee in Journalism and Electronic Media – Cinema Studies, Yarbro worked for a Memphis advertising agency where she assisted in all departments of the agency.
inferno is a leading full-service agency, serving clients in a variety of industry sectors including healthcare, relocation, logistics, retail, banking, agriculture, nonprofit and entertainment. Headquartered in Memphis with satellite offices in Jonesboro, Ark. and Kalamazoo, Mich., inferno has become the strongest mid-size provider of business-to-business and consumer marketing solutions, offering experience in advertising, brand development, graphic design, interactive, public relations, social media and strategic planning.