To help this new system get on its feet, inferno developed ads and an informative guide showing how HAT-TRICK can decrease pain for patients after toe surgery while making the process easy for surgeons.
Smith & Nephew asked inferno to help build a sense of camaraderie and purpose at their global sales meeting. These videos served as both an introduction to the meeting and a rallying call to show sales representatives from around the world that they’re a part of a system that truly makes a difference.
This town isn’t big enough for more than one plating solution. We created these videos to help educate the sales force at Smith & Nephew on the Periarticular Locked System and encourage them to share the advantages of PERI-LOC with their customers.
Convincing a sales force to add a product just makes economic sense. In these videos, we used a noir detective theme to encourage the Smith & Nephew sales force to make their innovative VIAGRAF DBM Bone Graft Substitute a part of their portfolio.